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The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand

Schultz, Majken／Hatch, Mary Jo／Larsen, Mogens Holten

The Routledge Companion to Corporate Branding (Routledge Companions in Marketing, Advertising and Communication) (English Edition)

Iglesias, Oriol／Ind, Nicholas／Schultz, Majken

Corporate Branding: Purpose/People/Process

Schultz, Majken／Antorini, Yun Mi／Csaba, Fabian F.

On Studying Organizational Cultures: Diagnosis and Understanding (De Gruyter Studies in Organization)

Schultz, Majken

Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding

Hatch, Mary Jo／Schultz, Majken

Constructing Identity in and around Organizations (Perspectives on Process Organization Studies)

Schultz, Majken／Maguire, Steve／Langley, Ann／Tsoukas, Haridimos

Esencia de marca

Hatch, Mary Jo／Schultz, Majken／López Medel, María

On studying organizational cultures : diagnosis and understanding

Schultz,Majken／著

Taking Brand Initiative : How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding

Schultz,Majken(Professor,CopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchoolCopenhagenBusinessSchool)／著ほか

Organizational identity : a reader

Hatch,MaryJo／著 Schultz,Majken／著