Consumer Behavior and Market Strategy: J. Paul Peter, Jerry C. Olson (McGraw-Hill/Irwin Series in Marketing)

出版社: Irwin Professional Pub(2001-07-03)

ハードカバー: 582 ページ / 19.8 x 3.0 x 25.7 cm

ISBN-10: 0072410647  ISBN-13: 9780072410648